# An AI Agent Found Me: What a Personal Site Needs for Generative Search

> A founder asked Claude Code to find an AI architect and it named me. What the site does for AI readers, what a SERP study later showed it was still missing, and the fixes: a name in the title, sameAs, Search Console and independent sources.

Source: https://chanmeng.org/blog/personal-site-geo-case-study
Author: Chan Meng — https://chanmeng.org
Published: 2026-11-04
Tags: AI Engineering

---

In May 2026 the founder of Engram asked Claude Code to find an AI architect. It named me, and he said so publicly: "It's true, Claude Code surfaced Chan as one of the strongest matches for what we're looking for." The post reached 4,264 impressions.

My earlier [GEO strategy](https://chanmeng.org/blog/generative-engine-optimization-strategy) was a design with no results. This post is the results, including the parts that did not work.

## What the AI read

An agent that searches for a person reads whatever it can fetch fastest and trust most. My site is built for that reader:

- **`/llms.txt`** gives a plain-text map of who I am, what I have built and where the evidence is.
- **JSON-LD** gives a schema.org `Person` with one stable `@id` (`https://chanmeng.org/#person`), shared with a separate CV document at `/cv.jsonld`.
- **`robots.txt`** names the AI crawlers it welcomes, and Cloudflare's AI-bot blocking is switched off on purpose. Blocking at the edge would silently undo the rest.
- **One source of truth.** Every page, the GitHub README, the CVs and the llms files are generated from one profile database, so an agent never finds two versions of the same fact.

## What a SERP study showed was still missing

Six months later I measured it, with 42 Google queries across four countries and a search-backed AI engine. The picture was mixed.

- **The handle works.** A search for `chanmeng666` returned five results, all of them mine.
- **The name does not.** "Chan Meng" is shared with many people. A bare-name search in New Zealand, Australia or on mobile returned none of my pages. The top results went to namesakes, one of whom has a Wikipedia article.
- **The projects travel without me.** My Google News MCP server is listed in a dozen directories, and DataCamp included it in a top-10 list, but those listings name the GitHub handle, not the person.
- **The AI found me but did not trust me.** Asked about "Chan Meng AI agent architect Auckland", the engine identified me from GitHub. It then called the record self-reported and unconfirmed by an independent source. It also quoted a stale mirror copy of my README.

## The fixes

1. **Put the name in the `<title>`.** My homepage title was "Chan's Home". For a name shared with many people, that was the single most expensive mistake on the site. It now reads "Chan Meng — AI Agent Architect & Full-Stack Engineer, Auckland".
2. **List every identity in `sameAs`.** The homepage `Person` listed two profiles. It now lists seven: LinkedIn, GitHub, X, ORCID, Medium, Hugging Face and YouTube. I also took out entries that are not identities, such as a mail link, a CV download and a booking page.
3. **Claim the domain in Search Console and Bing.** Neither had been set up. The site is now a Search Console Domain property verified by DNS and is in Bing Webmaster Tools, with the sitemap submitted to both, a dead subdomain removed from the index and IndexNow pinging Bing on demand.
4. **Credit the projects to the person.** The MCP servers' `package.json` files now carry an `author`.
5. **Ask for independent sources.** This is the slow part. It means organisations I have worked with saying who I am on their own sites, with a link back. No amount of work on my own site replaces it.

## What I would tell anyone doing this for themselves

- **Measure the bare name first.** If people share your name, everything else depends on how you get past them.
- **Your handle is an asset.** Use your name and your handle together everywhere, so engines can link the two.
- **llms.txt helps an agent that has already found you.** It does not help the agent find you. That job belongs to titles, `sameAs` and other people's pages.
- **Check what the AI actually says,** on a schedule, with the same questions each time. Its sources tell you what to fix next.
